MORNING SHOW'S OR WHAT??

WRITTEN BY : JAVERIA NOOR AHMED

9 O clock is a peak time of morning shows on almost each and every channel. Trends of morning shows start in Pakistan in last four, five years. In beginning it was pleasant with fresh piece of knowledge some food for thought for society. But in those days only few leading channels have there morning shows. With the laps of time almost every channel indulge in this race of morning shows. Each one them trying to prove that there morning show is best.
In this race of proving themselves best they lost there minds. Yes I mean it they really lost there minds. Morning show host are poking there nose in somebody's personal or family affairs. On other channels morning show host are become Risha wali Maee or inviting Jinn Pakerney Wala Baba or Kala Jadu karny wala Baba. Just in order to grab the attention of viewers and to make the ratings of their show high. They are ready to do anything for it. They just forget the sense of right and wrong.
In our society were people are not so much educated. They are so innocent and simple that they cant understand that this is media an industry were every thing sales and what they are watching is not true everything is fake and dramatize with the help of professional actors who can do anything to come on screen even in 500 or 1000 rupees.
Please stop using such cheap tactics. In country like Pakistan we have plethora of social issues there are so many problems of common man including rising prices of food, loadsheding, high electricity and petroleum prices, education ,corruption in each and every institution, injustice, scarcity of jobs and so on so forth. People are committing suicides because of hunger. Electronic media is a very powerful medium if it can be used sensibly many social problems can be solve or at least take in to consideration.
Again come back to our point by using the medium of these morning shows instead of useless chats with celebrates about there outfits and up coming drama's. They can invite some experts on social issues who can discuss or suggest some solutions to those problems.
I request all the channels who have there morning shows and if I am not wrong these days almost every small and big channels have there morning shows. Please rise the standards of your morning shows shadi is not the only problem of our society. They are so many issues which need to be address instead of useless wedding celebrations, dancing, dholki's, Rishta's ,Jadu tona, visting haunted places ,stupid comedy shows and bla bla bla. Stop it please media is a very powerful medium and it should be use very carefully and sensibly for the benefit of common people.