It’s a good attempt by Sony. Its urban rating is picking up steadily and might overtake colors soon of this show becomes a hit.
Yes,bt will hugely depend upon the promotion also and story ,as SM has already less viewership in comparision with ZM ,SP and even CM,specially in case of fictional shows,so promotion and story will definately makes a diff as already at 9pm ,SP is also bringing a new show with Shivani Surve who is SP's launch heroine with a hit show Devayani,and also with couple of movie hits ,very popular and having tremendous fan following ,plus At present ,SP is at no 1 whichever show they start ,its getting highest trp with 1 or 2 exceptions.
So a lot will depend on story line and promotion as Star pravah now a days does a lot of promotion of their new shows ,how they promoted gharoghari matichya chuli.
Let see how sony will market and promote this show.
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