If we have to speak of pioneering women we should give due credit to Shobhna Samarth and Durga Khote. Back in the day cinema was considered the realm of the lower caste and foreign religions. Respectable Hindu women didn't enter the cine world. These Maharashtrian women broke the taboo and still commanded respect in society, albeit with challenges. Shobhna Samarth back in the day was the first woman to dare pose in a swimsuit. Despite that we still have a big ado about swimsuits even today.
When you think of it Guide embodies a lot of what the My Choice video states. The woman does not want to be seen as merely a dancer or prostitute. She does not want her past to define who she is. She desires society to see her as a whole human with her own dreams and aspirations. She desires a right to leave her philandering, controlling husband so that she can find love, happiness and fulfillment on her terms. "Aaj Phir Jeene Ki Tammanna Hain" is a song that declares her spirit free.
This goes to show why presentation and context totally matter. Even members of an older more conservative generation revere Guide as a story about complex human emotions highlighting why society needs to change their perception towards women. It did play its part in making separation and seeking love more acceptable for women.
Perhaps DP and Homi should focus on making good feminist movies that tell stories which make the audience think. Indian society is one where presentation and context matter a lot. An artsy video my not make impact, but a good story that tugs their heartstrings and asks uncomfortable questions will.
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