Originally posted by: IAmLuvBolly
7 crores?!! 😳😳😳. That’s not a drop, that’s a nosedive. Yikes!
Trade will be spending the next few months analyzing what went wrong with this one. I’m sure lack of promotions played a huge part. I know Pathan didn’t do any promotions either but it had the novelty of SRK’s return, and hit songs. After realizing that the songs didn’t click perhaps they should have moved to plan B and started promotions. I don’t think it would have stopped this Monday drop but it could have given it a much bigger opening weekend numbers and a better cushioning for this Monday drop.
If this was really made with a 300cr budget, and given that it’s Sid Anand and Hrithik and Deepika it was probably sold to distributors at a high price too, it might end up becoming a flop
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