Vijay Singh from Fox FIRED !

the biggest tag his commercial films could get was a semi-hit that's pathetic!

used the money horribly during the making of the film and tried saving some money during the promotions of their films and thought this would be a great marketing plan but it always backfired!!!!

BV flopped cos the movie does not entertain. simple. spare fox and others please.

it's not like they just made BV only ! 

They have made several films and all kind of films but almost all of them have not been hits forget blockbusters. 

do you seriously think humshakals and bv didn't get enough promotions. day in day out..on tv channels i saw the movie stars, directors, going on and on about their movies. and movie still fails. only movie i can think of today which didn't get enough promotion was dum laga ke haisa this year.

i just checked the movies from Fox, most of them deserved to be epic disasters. don't fool the janta please.

i really don't get this blame game...oh the audience didn't understand the movie, or the movie was not promoted well.

i am sick and tired of seeing movie stars and directors selling their movies on tv channels. 

really.

Problem isn't promotions. Problem is them green lighting and funding a 80-100cr project that didn't have a solid and meaningful or entertaining and paisa-vasool story that would ensure recovery. It's like giving a toddler paints in a white room. Kashyap needed to be told that his idea didn't deserve this scale because he had no solid story, point of clarity or even full-on entertainment to provide with it. Instead, they funded a budget this huge with Ranbir (who we all know doesn't have the guarantee of Khans) and let it spiral. That's why Fox and other production studios need to take some responsibility when it comes to budgeting or rather, they're going to bear the brunt when bad ideas like this come to fruition and are already learning as this article suggests. You don't give someone 100 cr knowing he's about to go and make a wet rag.