What is the business plan? How will Octopus make money from this project? Only YT views? Is there any option to release video songs on OTT platforms?
Please pardon my poor knowledge about the business case. 🙏
It's been a long standing question. What is the business case.
Originally Raj Surani had said that the first 5 songs formed a continuous story. But then he has changed the order by releasing this Pawan-Ashish song first instead of the two he had announced during the launch event. So clearly things are still evolving.
But then these are folks who have succeeded in Bollywood - they must be having access to funds and a vision for how to recoup their investment.
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