Anil Merani's article

https://twitter.com/TheBajaoMan/status/1424286454688083970?s=19

it's indeed a well written article and it should act as an eye opener for channels

Originally posted by: ReemShah

it's indeed a well written article and it should act as an eye opener for channels

I sort of didn't understand by no online traction.

SAAK and Immj2 have a online kingdom of fans, he means to say that everyone was either watching on telegram or illegal sites. Therefore there was no ad revenue for these shows.

Originally posted by: Salutethearmy

I sort of didn't understand by no online traction.

SAAK and Immj2 have a online kingdom of fans, he means to say that everyone was either watching on telegram or illegal sites. Therefore there was no ad revenue for these shows.

the only reason why the newer shows dont get better trps and go offline is because most of the fans watch it early in the morning in hotstar or voot--and then put spoilers online

and watching the show on TV is something which are not done by younger generations who mostly watch the newer concept shows and also not to forgot the 7-10 is called the prime slot because at that time most homemakers watch TV and leave it on with AD while we young people dont watch ads and switch the channel--hence these shows get the trp

if the new genz shows are put during the prime slot--it would have gotten same trp as the current shows

airing

Originally posted by: ReemShah

the only reason why the newer shows dont get better trps and go offline is because most of the fans watch it early in the morning in hotstar or voot--and then put spoilers online

and watching the show on TV is something which are not done by younger generations who mostly watch the newer concept shows and also not to forgot the 7-10 is called the prime slot because at that time most homemakers watch TV and leave it on with AD while we young people dont watch ads and switch the channel--hence these shows get the trp

if the new genz shows are put during the prime slot--it would have gotten same trp as the current shows

airing

I second that.

Younger generation likes to watch with privacy on their phone and on app so to save time. And many audience of such show either school students or college. N College one's don't have access to TV so they turn to online source which is either legally through app as Voot and hotstar or through illegal sites.