http://timesofindia.indiatimes.com/entertainment/hindi/tv/news-interviews/Anchoring-scores-over-acting-for-telly-stars/articleshow/35213639.cms ...?
Acting can wait, anchoring is in. Many television actors and even stand-up comedians are now lured by the prospects of anchoring shows on the small screen. The reasons are many " a quicker way to establish a direct connect with the audience, the money is good in exchange for a few days of work, and also, it helps an actor evolve.
Namit Sharma, content head of a channel, says, "Audiences get bored with the same face within a year. So, the best bet is to choose from the existing pool of actors."
While a few shows are still hosted by Bollywood stars, channels are losing their interest in them. Shalini Sethi, content director of a channel, explains, "We are no longer looking for people who have a larger-than-life personality. We need anchors who are household names; viewers across the country are attached to television stars."
On their part, the actors have many reasons to prefer anchoring. The most prominent one, of course, is dearth of good content on television. Says Rithvik Dhanjani, who hosted Yeh Hai Aashiqui, "As an actor, nothing interesting has been offered to me yet. So, I am happy anchoring for now." Actress Mona Singh, currently hosting Entertainment Ke Liye Kuch Bhi Karega, explains, "TV shows are becoming excessively repetitive. These days, one only enjoys watching foreign shows. On the other hand, anchoring is challenging."
Actress Ragini Khanna, the anchor of Gangs Of Hassepur, echoes the sentiment when she says, "Anchoring is like fast food. It's a step up for us and currently, the best option available on TV." Some actors prefer hosting as it helps them connect better with the viewers. Says Anup Soni, who anchors Crime Patrol, "I always knew I could anchor a show well. I also prefer it because it has brought me closer to audiences. As a host, you get decent money for a short-term commitment."
Comedienne Bharti Singh, who hosted India's Got Talent, believes humour is must for a good anchor. "Everyone is looking for an anchor who also displays comic skills. No one wants a separate comedian and an anchor as it would mean paying two people," she says.
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