Graphical Analysis of Color's Performance
To wrap up let us give a timeline to Colors' performance. The graph below shows us how Colors rescued the genre from definite drops in Channel Share (%).
Colors reached 100 GRP's in only its 2nd week (August)
a. KKK had a TRP of 2.57% in that week
b. Balika Vadhu had 1.34% and Jai Sri Krishna had a rating of 1.03%
Colors achieves a 20% share in genre GRP's (it continues to do so, increasing to its tally); In 10th Week (October) it grabs 2nd position with 235 GRP's. Strong performers this time are Bigg Boss 2 and Balika Vadhu (6.5% TVR)
The Producer's strike induces a huge slump in GEC shares. Fresh content in Colors helps it to be numero uno for 3 weeks. Within 18 weeks of launch it is the top GEC.
Edited by radhikarani - 14 years ago
comment:
p_commentcount